How it started ?

Brothers Peter and Dick Dreissigacker started Concept 2 in 1976 in a Vermont barn with the vision of creating innovative, quality rowing products for training and racing. Our founders’ vision influences our business today: We continue to look for ways to make our products better and support our customers with quality products.Even though we’ve moved out of the barn, our staff of over 100 employees still work side by side with Peter and Dick, fulfilling their mission to promote and encourage rowing, indoors and out. Our product range has expanded, but our focus has not. We’re still dedicated to designing, manufacturing, selling, and supporting our unique range of fitness and training products.When you choose Concept2, you can be confident that your investment is protected by a successful, experienced company with a worldwide reputation for best-in-class products and unmatched customer service.

Mission, Roots and Values

Our Mission

We strive to design, manufacture, sell, and support unique products of the highest quality and value for the benefit of the Concept2 community: our customers, employees, suppliers and neighbors.

Our Roots

Rowing is our original reason for being. Our first goal is to promote and encourage the growth of rowing, indoors and outdoors.

Our Values

At Concept 2, we value community. We work to build an inclusive community around our products and our sports. Anyone who uses our products is a member of that community. We support and encourage each other. We participate together in online challenges—for motivation and for good causes. We train together, whether in person or remotely. We can race each other, too.

We are committed to equal opportunity for all.

We are committed to creating a positive, healthy culture that fosters both individual initiative and teamwork, and where employees take pride in their work.

Our actions and relationships are characterized by honesty, fairness and integrity.

For those looking to expand their recovery arsenal, check out our range of recovery tools, including the Normatec 3 Leg Recovery System and Hypervolt 2 Pro